A new Harris Interactive poll finds that over half of Americans — 54 percent — say they tend not to trust the press, “with only 30 percent tending to trust the press.” More Americans (41 percent) trust “Internet news and information sites” than they do the mainstream media. Radio tends to do best among Americans as 44 percent say they tend to trust it.
The Harris results reflect the findings of a Harvard University study conducted last year, which found “nearly two-thirds of Americans do not trust campaign coverage by the news media.” A few other recent surveys offer some explanation for the public’s distrust:
May 2, 2008 at 2:51 am |
[...] Because customers and employees are the most trusted source of information, and most people do not trust the press, a marketing message or claim that is not authentic will not only be uncovered but loss of trust [...]