It is interesting to gauge the response from people when asked what type of media company they are – most respond they are in some other business, some give a confused answer and some just stare blankly thinking it is a trick question.
Every organization is (or will be) a media company. Thinking you are not is similar to people in the 1990s who did not embrace technology and dismissed the Internet as something that is not part of their business. Do you know anyone who would say that now? Read the rest of this entry »
Posted by cdornfeld 
Posted by cdornfeld 
